Evolution of a logo: how did they get from here to there?

Posted by on Jan 27, 2012 in Brands, Design | 2 Comments
Evolution of a logo: how did they get from here to there?

When companies update their identities sometimes the changes are so subtle that loyal customers don’t really notice. At other times the reason for a more dramatic change may be a shift in the brand’s direction, a merger, or they simply need a look that is more current. I’ve put together a collection here of some […]

Vintage advertising that raises the question: “What were they thinking?”

Posted by on Aug 28, 2011 in Brands, Design | 3 Comments
Vintage advertising that raises the question: “What were they thinking?”

Hard to believe when Coca Cola first came on the market it was advertised as a medicinal product.   A couple of strung out toddlers, it’s no wonder, this stuff contained morphine! Mrs. Winslow looks very relaxed, I wonder what was in this one? Yes, you read that product name right. Don’t you love it, […]

Meet My New Addition

Posted by on Jan 21, 2010 in Brands, Design, Tips & Techniques | 5 Comments
Meet My New Addition

I think designing and producing an annual report is a little like having a baby. I found out I was expecting last April and she was finally delivered on December 21, 2009 at 4:00 pm. Let me introduce you to The Mary Lou Fulton Institute and Graduate School of Education 2008-2009 Annual Report. I know, […]